We just had one of multiple bad customer service experiences in a national store. 

In 1986 due to poor customer service, I began a ban of this store that lasted at least ten years. I should have continued.

Libel keeps me from stating the name. (I remember “libel” versus “slander,” because of the all-star film: Libeled Lady. William Powell, Myrna Loy, Spencer Tracy, Jean Harlow. How could you go wrong?)

Back to this episode at a store that’s been in business in the US for over 100 years. Perhaps it was once a catalogue store.

It’s the Place to Shop for Appliances

We tried to buy a mower there two summers ago. Home Depot got our business instead. A kind gent put one aside, remembering that I wanted Mower #27 when we returned for it the next day.

Our vacuum’s—two of them—have sucked their last bit of dirt. They are old, tired, and non-HEPA. With my sporadic sneezing spurts, we’re looking for a good vacuum to help control the dust.

We found the vacuum we wanted online, available for pickup in the store. We went to Giant Eagle, bought gift cards for the store because you earn points toward gasoline. (There’s a correlation there, just go with it if you aren’t from Pittsburgh.) Off we went, convinced all was well in the universe.

There were three people working in the appliance area. All three of them were with other people. Then they weren’t, but the three of them ignored us. At 6’2”, my husband is not easily overlooked. He’s taller than the shelving units. One finished with her customer, spun on her heel and walked in the other direction. She purposefully did not looking around the area to spot stranded customers. Ut oh, wrong choice on her part. Alex was off!

I’ve never seen anyone get his point across so well as my husband. Me? I’m too nice until I’m pushed to the brink of my sanity. His tolerance is much lower. My favorite time of year is when his satellite radio bills come due. He has an annual conversation with the carrier about the service and the bill—coming away with a deal.

The Great Vacuum Escapade was Not to End that Way

  • The vacuum was not in stock for pickup.
  • They couldn’t find specs in their system to tell us if the machine had what we wanted.
  • There was not a comparable vacuum in the store near the same price.
  • They could not get the vacuum into the store for us to look at before purchasing. (We could have bought the vacuum, picked it up, opened the box, decided we didn’t want it, and returned it.)
  • By this time the clerk knew she had met her match and called the store manager.
  • Husband asked if he could get the vacuum in so we could look at it first. The manager shook his head, never apologized, saying, “No.” He followed with, “I hate to lose the sale, but I can’t do that.”

Therein Lies the Customer Service Problem

Pay attention to the words: I hate to lose THE sale, but…

It is not a sale he lost, it is a customer. We made a pact that we would never buy an appliance in this store again. The exception is two products they have that are highly rated. Never again for anything else. 

Good Customer Service

Amazon and Apple are my favorite examples of exemplary customer service in action. They provide service the way it used to be and the way it should be. I thank them every time they do the right thing by me. I became part of the Apple cult in 2011 and I’m never going back to pc land. The equipment (two MacBook Pros, a MacBook Air, three iPhones, an iPod, an Apple Watch) last forever and are workhorses. Their customer service from sales help to the Genius Bar is extraordinary—combining friendliness and professionalism.

Locally, we have a hardware store we head to anytime we have a unique need. The staff always offer a hand and provide a solution. It amazes us, which shows what we’ve gotten accustomed to at too many other stores.

Apple is another excellent, customer-focused company. I have become part of the cult of Apple–iPod, iPad, iPhone, and MacBook. Yep, love the products, love the service.

What company is your favorite example of excellent customer service? We’ll let this blog be the example of the negative and move on to better things.

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Read: A Tale of Two Companies

And another related rants about Victoria’s Secret